Snowflake Test Goes National … And It Started At New Boston Post
By NBP Staff | March 15, 2017, 11:14 EDT
Marketing company owner and New Boston Post contributor Kyle Reyes talked about his new Snowflake Test for prospective employees on Fox & Friends early Wednesday morning.
Reyes first described the Snowflake Test in a blog article on New Boston Post.
He told the show hosts that he got hundreds of applications to work for his company, The Silent Partner Marketing, after one of his videos went viral.
But the culture of his company and many of his clients is pro-American, pro-business, pro-cops, pro-guns, and he wanted to make sure that job applicants for his growing company would fit in.
In other words: No snowflakes.
“I needed a filter to sort through all of that,” Reyes said.
One of the 30 questions on the test asks what “privilege” means to an applicant.
“I’m looking for people who are not entitled, who don’t have this sense that that they should just be handed things, but people who have that entrepreneurial mindset, who are willing to think outside the box, and who are willing to work for everything that they have,” Reyes said on Fox.
Another question on the test asks when the last time an applicant cried and why.
“What if I cry every day?” host Ainsley Earhardt asked.
“I’m O.K. with that, but I’m not going to give you a ‘safe space’ at our company,” Reyes replied, to laughter.
To see Reyes’s original article about the Snowflake Test, try here.