Around New England

Connecticut Not ‘Still Revolutionary,’ But Still High-Tax

May 6, 2019

Connecticut is dropping its “Still Revolutionary” tourism branding because of its perceived ineffectiveness.

The state has been using the slogan for seven years. Some critics say it appeals to a narrow aspect of state history. Connecticut is also thin on major Revolutionary War events.

Tourism is the eighth largest employment sector in Connecticut, according to the Hartford Courant. It grew 3.6 percent between 2015 and 2017.

One business official said the state does a “good job branding” but is in danger of driving tourism businesses out of business because of government burdens such as a 0.5 percent payroll tax Democrats want to implement to pay for family medical leave.

“It gets to the point where it doesn’t matter what brand you use,” said Mary Ellen Dombrowski, president of the Connecticut River Valley Chamber of Commerce, according to the Hartford Courant.